Drip marketing sends automated WhatsApp sequences triggered by what your customers do — not just when you remember to send. Cart abandoned? Purchase made? Gone quiet for 30 days? Hublle has the next message ready.
A drip sequence is just a trigger, a set of timed messages, smart conditions, and an exit rule. Hublle handles all the orchestration — you just design the content.
Drip isn't just for abandoned carts. Any meaningful customer moment — a purchase, a page visit, a reply, a period of silence — can be the starting gun for a personalised sequence.
A drip sequence without branching is just scheduled spam. Hublle's condition engine checks customer behaviour at every step — and sends the right message, or nothing at all.
Pick a pre-built template, customise the copy, and go live in minutes. Every sequence is fully editable — change delays, add branches, swap messages.
Every step in every sequence is tracked. See open rates, click rates, conversion rates, and branch paths — per message, per sequence, per day.
| Sequence | Active | Conv. rate | Revenue | Status |
|---|---|---|---|---|
| Cart Recovery | 124 | 34% | ₹2.1L | Live |
| Post-Purchase | 89 | 28% | ₹67k | Live |
| Win-Back 60D | 340 | 18% | ₹1.4L | Live |
| Welcome Series | 213 | 41% | ₹89k | Live |
| Birthday Drip | 56 | 52% | ₹34k | Paused |
| Feature | 🔵 Hublle Drip | Email Drip | Manual WhatsApp | WATI / Interakt |
|---|---|---|---|---|
| Average open rate | 65–80% | 18–25% | 90%+ but manual | 55–65% |
| Action-triggered sequences | ✓ | ✓ | ✗ | Basic |
| Branch on reply keyword | ✓ | ✗ | ✗ | Limited |
| Auto-exit on purchase | ✓ | Via tool | ✗ | ✓ |
| Shopify real-time data in messages | ✓ | Partial | ✗ | Basic |
| Per-step analytics | ✓ | ✓ | ✗ | Basic |
| A/B test within sequences | ✓ | ✓ | ✗ | ✗ |
| Revenue attribution | ✓ | Estimate | ✗ | Basic |
| Starting price | ₹999/mo | ₹800+/mo | Free (manual) | ₹2,499/mo |
Pick a template, personalise the messages, configure the delays, and go live. The sequence runs itself — and stops itself the moment a customer converts.
D2C brands using Hublle drip sequences every day
"We set up the 3-message cart recovery sequence in one afternoon. It runs itself now — 34% recovery rate on abandoned carts. That's ₹2 lakh a month we were leaving on the table before."
"We had 4,000 customers who hadn't bought in 60 days. The re-engagement drip sequence — 3 messages over 2 weeks with a personalised offer — converted 62% of them. Completely automated."
"My team used to manually send post-purchase follow-ups every evening. Now the drip sequence handles D+1 review requests, D+7 upsell, D+30 reorder nudge — all automatically."